Home About Us	Business Management Relationship Management Marketing Services Marketing Services Market Research Understanding your audience is a key part of successful growth. Many US companies have failed to gain any meaningful penetration into the European market because they apply US market research to a European model. At Think Europe we research the needs of your customers locally, their buying decisions and key influencers. This lets us develop a successful marketing plan to support your business goals. Marketing Plans Based on our market research and your business goals, the marketing plan clearly identifies the objectives and strategy of the marketing effort to support your sales forecasts. Brochure/Advertising Localization So - you have a great product brochure or new corporate advert. But does it work in Europe? Things to consider, and areas where Think Europe can help are: Reformatting of brochures to A4 European standards Translation of text to major European languages - including British English! Will your advertising message 'work' in Europe. A clever tagline doesn't always translate. Is your advert 'legal' in Europe. Knowledge of local advertising restrictions will ensure you stay on the right side of the law. Advertising Campaign Planning & Booking With hundreds of magazine titles across Europe, understanding which are the best vehicles for your message is a time consuming task. And getting the best page positions for the best rate is a skill we have developed through our relationship with the leading publishers in Europe. Trade Show Organisation It can be quite a challenge organising your attendance at a trade show when it's not in your own country. Not only do face the physical logistics of co-ordinating the booth plan & build from a very different time zone, you also have the basic problem of knowing which shows are worth attending when every expo sales rep is telling you theirs is the show you should be at. Think Europe have many years of experience organising attendance at trade shows, and maximizing the benefits of that attendance. Public Relations With a large number of publications, and multiple languages and market niches, organizing your public relations efforts remotely can be tricky at best. We work with a network of agencies throughout Europe geared to securing high-profile positive press and exploiting editorial opportunities for your company.
Think Europe info@thinkeurope.biz